In this intimate, hands-on session Vicki will explore the themes in her book #UNTRENDING – A Field Guide to Social Media That Matters – How to Post, Tweet, and Like Your Way to a More Meaningful Life.

As a social media manager or marketing professional how do you deal with the notion of legacy on behalf of the brands, companies or agencies you work for?

Are you creating content that conveys the moments and experiences that matter to your clients, customers and stakeholders?

Is what we do online meaningful and does it have a positive impact?

In this fun, inspiring session we will discuss how to effectively use our precious time and energy to sustain social media and digital strategies that cut through the digital noise, let your product, service, or cause shine, and create meaningful engagement with the online community you serve.

An advocate for intentional living, transparency, and authenticity, Vicki is an award-winning coach, consultant and trainer who has worked with hundreds of businesses and organizations to increase their capacity for meaningful communication with stakeholders, customers, and each other.

She is a founding Social Chick, writes a monthly social media column for the Maple Ridge Pitt Meadows Times, and was a speaker at the 2016 Canadian Internet Marketing Conference, and a presenter at Social Media Camp in May.
This session will focus on meaningful action to grow your brand from the heart.